Principles of Marketing
dc.contributor.author | Philip Kotler | |
dc.contributor.author | Gary Armstrong | |
dc.contributor.author | Marc Oliver Opresnik | |
dc.date.accessioned | 2023-04-05T14:03:01Z | |
dc.date.available | 2023-04-05T14:03:01Z | |
dc.date.issued | 2018 | |
dc.description | 17th Edition (Global edition) | |
dc.identifier.isbn | 978-1-292-22017-8 | |
dc.identifier.uri | https://lib.unililzone.com/handle/123456789/55 | |
dc.language.iso | en | |
dc.publisher | Pearson Education Limited | |
dc.title | Principles of Marketing | |
dc.type | Book |
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