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  1. Home
  2. School Of Management
  3. Business Administration
  4. ADVERTISING AND PROMOTION AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
 

ADVERTISING AND PROMOTION AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE

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Advertising and Promotion_ An Integrated Marketing -- George E_ Belch, Michael A_ Belch -- 9, 2012 -- McGraw-Hill Irwin -- 9780073404868 -- 9f7d0cf369db3869db53d05b5094cf03 -- Anna’s Archive.pdf(61.98 MB)
Date
2012
Authors
George E. Belch & Michael A. Belch
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Volume Title
Publisher
McGraw Hill
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URI
https://lib.unililzone.com/handle/123456789/595
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Business Administration
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