Business Administration
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Materials for those pursuing Business Administration program
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- ItemA Manual for Writers of Research Papers, Theses, and Dissertations(The University of Chicago Press Chicago and London, 2008) Kate L. Turabian
- ItemA PRACTICAL ENGLISH HANDBOOK FOR BACHELOR STUDENTS(Brno University of Technology, 2009) PhDr. Dagmar Malíková
- ItemAn Introduction to Business (v. 1.0)(unnamed, 2012) Karen Collins
- ItemAn_introduction_to_company_law_(2008) CH Chilumpha, LLB, PhD
- ItemBusiness Ethics(McGraw-Hill Companies, Inc.,, 2014) Laura P. Hartman; Joe DesJardins; Chris MacDonald
- ItemBusiness Ethics(Triangle Publishing, 2012) Ted Batson; Blake J. Neff
- ItemBusiness Mathematics and Statistics(Cengage Learning, Inc., 2004) Andre Francis BSc MSc
- ItemContemporary Reflections on Business Ethics(Springer, 2007) RONALD DUSKA
- ItemCONTRACT LAW(Oxford University Press, 2012) Ewan McKendrick
- ItemContract Law(Willan Publishing, 2007) Mary Charman
- ItemCorporate Governance and International Business(Book Boon, 2011) David Crowther; Shahla Seifi
- ItemE-MARKETING STRATEGIES FOR E-BUSINESS(SIMON FRASER UNIVERSITY, 2004) Zorana SvedicA newly formed online company, eLegalDoc, is getting ready to launch their e business website. The company provides simple-to-use, customizable, auto-generated, and affordable electronic legal documents over the Internet. As the success of the eLegalDoc website is greatly dependent on the effectiveness of its product positioning and traffic generation, eLegalDoc requires the development of competitive positioning strategies and a marketing strategy and tactics to leverage its business model. This project develops the strategies based on market and competitive analysis. Using these strategies, the author suggests e-marketing tactics to generate cost effective traffic to the eLegalDoc website. In accomplishing this, the first step involves an academic research review of various e-marketing strategies and tactics, including the value bubble model for analyzing e-business websites. The e-marketing strategies include tactics for the following components: website strategies, website design essentials, affiliate programs, banner advertising, email marketing, search engine marketing, search engine optimization, and online trust building.
- ItemEnterprise and Small Business(Pearson Education Limited, 2006) Sara Carter; Dylan Jones-Evans
- ItemFundamentals of Business Law: Summarized Cases(SOUTH-WESTERN CENGAGE LEARNING, 2010) Roger LeRoy Miller; Gaylord A. Jentz
- ItemGUIDE TO FINANCIAL MANAGEMENT(Profi le Books Ltd, 2008) John Tennent
- ItemINTERNATIONAL BUSINESS(Pearson Education Limited, 2006) Alan M. Rugman; Simon Collinson; Richard M. Hodgetts
- ItemInternational Business(Routledge, 2003) Debra Johnson; Colin Turner
- ItemInternational Business and Global Climate Change(Routledge, 2009) Jonatan Pinkse; Ans Kolk
- ItemInternational Business and Global Stratergy(Book Boon, 2016) Peter Zámborský
- ItemInternational Business Dynamics(Book Boon, 2019) Venkatesh Ganapathy